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Category Archives: Marketing

Since I made the decision to email (and blog) daily, I have undoubtedly made a deeper connection with my subscribers. Responding to their questions and comments deepens the connection still. I responded to Dave here… I responded to Richard here … Continue reading

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During school and most of my university years, I played a computer game called Championship Manager. In it, you took the role of manager in your choice of soccer team and had full control over what happened throughout an unlimited … Continue reading

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No, I haven’t turned to guidance from the “other side” on how to make money online. To be blunt, I don’t buy into any of that stuff. But, what I do reckon on, is coming up with headlines that “hypnotise” … Continue reading

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Why is it that some marketers put their subscribers up on a pedestal? Doing anything and everything to avoid “offending” them? After spending time, money and effort getting that subscriber onto their list… They’re too afraid to send an email … Continue reading

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A few days back I asked what you were focusing on in October. Dee said she was going to create a free product to start building her list then work on a paid product. Of course, this is the way … Continue reading

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